Goede Voornemens

Sport Vlaanderen organizes a third edition of Goede Voornemens: a campaign in which they want to support every one with a sportive good intention to reach the best result possible. Everyone who subscribes gets a role model, who were scouted and are supported in their communication throughout the campaign by sportsDC.

Discover who'll help you reach your sportive ambition on Sport Vlaanderens landing page.


WILL is the first sports festival in Europe. The event inspires, informs and motivates (new) athletes and everyone who wants to turn moving and healthy living into a priority. WILL had two successful editions so far: in 2019 en 2020.

At WILL, visitors do not only engage with numerous inspiring speakers. The event also offers practical experiences in the form of do-booths and test zones for both new and experienced sports practitioners. During one-on-one discussions, athletes receive custom-made advice. At the end of the day, thanks to our inspiration, information and motivation, each (new) athlete will leave with just one goal in mind: to improve his or her performance.

WILL is an all-rounder for sportsDC: from the ideation phase to the marketing strategy and production of the event, everything was handled by our team. We went all the way down to the finish line with our offline, media, partner and online campaigns, including live reporting at the event, interviewing champions like Nafi Thiam, Roberto Martínez, Thomas Van der Plaetsen, Wout Van Aert, Stoffel Van Doorne, Pieter Timmers, Frederic Van Lierde and so on.

WILL was created for and is owned by Kortrijk Xpo. For the 2020 edition, we were more than happy to support the organization for the production and speaker's content of the festival.


What if we reinvent sports sponsoring? We all realize how important sports is for our everyday (healthy) being. Next to that, there are new ways and possibilities for brands, organizations and atletes to collaborate. Let's work together and find out how we can optimize your sports marketing partnerships. Get in touch!


Gymfed is working on a new program around movement for toddlers and kids. Who else but sportsDC to bring a brand new identity to the game?

Our brand designers definitely love a challenge. Creating kids and toddlers brands isn't that easy, surely if they also have to appeal to their parents or their trainers. Our deep dive in the actual need resulted in a joyful and great looking brand that will be launched this fall.